Facebook Engagement won’t necessarily increase your sales directly, what it will do is increase your audience, make you the first business in your market that people think of and the first business that they will recommend to their friends. Word of mouth is essential in your Online Marketing Campaign so you need to ensure that it is you that folks are talking about, as long as it is in a good way! Use your customers for market research You have a captive audience on Facebook, your posts appear in your fans newsfeed, use this to research your products or services….

Online video viewings now account for 50% of mobile usage and 55% of all internet traffic will be video based by 2016. 92% of mobile video viewers will share that video with others! 24% of global brands now use video marketing as part of their marketing campaigns. These are statistics you cannot afford to ignore when you are planning your Online Marketing Strategy, video marketing is the next big thing, don’t miss out! Learn who your audience is Do your research to find out who your customers are likely to be, age, gender, location can all affect the way you…