Certified Partner by Google Adwords, SHOUT! will increase your sales thru online marketing strategies!
Posted On: 09 Apr 2013

Online Reputation: Reduce Negative Content About Your Brand

Is your reputation online affected by negative content? If so, SHOUT! can help you improve your reputation through a consistent, targeted campaign to get this negative content ranking so low in the search results, it becomes virtually invisible.

The way we achieve this is by writing quality content in a variety of formats including blog posts, blog commenting, professionally written content, and social bookmarking. Submitting articles to sites like Digg, Delicious, StumbleUpon or Folkd, increases traffic to the content we want users to see, pushing the negative content further and further down the search results. When someone searches for your brand, the results they see will be the positive content we have created.

The more content we create and get ranked on the search engines, the lower the negative results will go. The majority of users look at the results on the first page, and very few go past the third page of results.

While online reputation management sounds like a simple strategy, it is very time-intensive and has to be done correctly to avoid spamming. You also need to offer genuinely valuable content to get maximum effect from this reputation repair campaign.

Find out how SHOUT! can improve your online reputation with targeted content strategies and make sure the only content people see about you or your company is positive.

Comments