Whatsapp is huge and getting bigger by the day so what better way to market your business than to take advantage of Whatsapp Marketing. Now 90% of mobile phone users have Whatsapp installed, and it is used by 600 million people worldwide. It has less restrictions than text messages, which are limited to 160 characters, Whatsapp messages can be up to 1000 characters per message and of course you can also send images, video and audio too. Whatsapp marketing gives you the ability to create lists of willing contacts in much the same way as email marketing. This gives…

It is all very well to send out pretty, informative emails but are they actually achieving sales for you? You could send out an email a day offering advice or information or special offers but if the end result isn’t making money for you then your efforts are being wasted. So how can you measure the success of your Email Marketing Campaign? Open rate Your open rate can be measured by your Email service provider; they are usually quite simple tools to use. If your Email Marketing Campaign is being managed by an Online Marketing Agency such as Shout! Then…